Contact & FAQ

 

The Sund Convertible Lead

Contact

Got a question about the lead, a pre-order, or just want to say hello? We read every message.

Email: renske@sund.dog

We aim to reply within one working day.


Frequently asked questions

The lead

What is the lead made from?

The Sund Convertible Lead is handmade from 10mm RPET rope: recycled polyethylene terephthalate made from post-consumer plastic bottles, sourced and made in Europe. The rope is a 48-strand double braid with a breaking strength of 1,650kg, OEKO-TEX certified (non-toxic, safe for dogs and humans), waterproof, mould-resistant, and silky smooth in the hand. Polyester does not absorb water, so it dries fast and stays light when wet. We chose it because it performs better than most virgin alternatives and closes a material loop we felt good about closing.

What does "convertible" mean?

The lead can be configured in multiple lengths and wearing positions. The most common uses: standard lead, short traffic lead for busy streets, over-the-shoulder for when you want both hands and full control. One lead, fewer purchases.

What length is the standard lead?

The current lead is 4 metres. If you need a different length, get in touch and we will do our best to accommodate a pre-order.

Is it suitable for dogs that pull hard?

Yes. The hardware is rated well above peak leash forces measured in published biomechanics studies. That said, a harness distributes leash force across a dog's chest and ribcage rather than concentrating it on the neck. We recommend pairing the lead with a well-fitted harness.


Orders and pre-orders

Why are you selling leads before the harness is ready?

Because building Sund without outside investors means the community gets to be part of it. Every lead sold is a small piece of crowdfunding: it helps cover the cost of developing what comes next, and it tells us there are people who believe the harness and synbiotic are worth building.

We are not chasing venture capital. We are building in public, sharing the process honestly, and asking people who want better products for their dogs to back that with a purchase they will actually use. We have a milestone of 150 leads backed. When we get there, you will hear about it.

How does pre-ordering work?

We make the lead in small batches. When a batch sells out, you can pre-order the next run. Get in touch at renske@sund.dog or via the "Contact to pre-order" button to reserve yours. We will confirm availability and lead time by return.

Can I order a custom length?

Yes, for pre-orders. Standard lengths are made in each batch, and we can accommodate custom lengths on request. Contact us before placing your order.

Where do you ship?

We ship across Europe. If you are outside Europe, get in touch and we will see what we can do.

How long does shipping take?

Orders ship within 1 to 3 working days of the batch being ready. You will receive a tracking link by email.


Sund Pass

What is Sund Pass?

It is the Dog Health and Travel Passport: one place for your dog's health records, vaccinations, travel documents, and caregiver notes. It lives here and is built by the same team, to the same standard.

Is Sund Pass free?

You can set up Sund Pass for 1 dog for free. You will get:

  • Profile and baseline plan (vaccines, medication, weight tracker)
  • Up to 3 vet record uploads
  • Emergency QR dog tag and caretaker share link

Pass Pro adds:

  • Unlimited vet records
  • Multi-dog households
  • Behaviour journal sharing
  • Travel pack and advanced reports

The brand

When is the harness available?

The Sund Harness is in development. Follow us on Instagram or sign up to the newsletter at the bottom of the homepage to be first in line when it drops.

When is the synbiotic available?

Same as above. We are building it properly, which takes time. You will hear about it first if you are on the list.

Who is behind Sund?

Sund is founded by Renske, based in the Netherlands, and built in Europe. Read the full story on the About page.